Job Description / Skills Required
The Merchandising Strategy and Planning Manager will own the comprehensive Merchandising strategy (email, push, display, affiliates, social, SEO, SEM, Brand, site/mobile assets) for a given business. The Merchandising Strategy and Planning Manager will create a quarterly Merchandising plan and tactics to deliver on business goals, including Merchandising themes and large scale campaigns.
Work closely with business leader (GM) and Go To Market team to understand business goals and key priorities; Merchandising strategy should reflect these priorities (key partnerships, new products/services)
Collaborate with cross-functional teams to bring the Merchandising strategy to life and ensure it is flawlessly executed; partner with Inventory Management team to secure appropriate inventory to support strategy
Utilize a data driven hypothesis to prioritize business specific initiatives (Blogging, large-scale campaigns, loyalty program, referral, frequency, etc)
Lead post-mortem for large scale campaigns/events with key stakeholders to document learnings, wins and opportunities. Provide campaign/event review (including financial results) to leaders and partners. Utilize these to iterate and innovate for future campaigns
Work with Revenue Management to identify business specific opportunities; develop a strategy to improve on these opportunities through Merchandising. Partner with Operations and Optimization team to define and execute tests (email, Promo, etc) to drive stronger business results
Leverage consumer insights and data to effectively target and engage customers
5+ years of relevant experience
Demonstrated track record of driving results through cross-functional teams
Strong communication skills
Problem solving capabilities
Groupon provides a global marketplace where people can buy just about anything, anywhere, anytime. We’re enabling real-time commerce across an expanding range of categories including local businesses, travel destinations, consumer products, and live or lively events. At the same time, we are providing advertising options and tools that merchants can use to grow and manage their businesses. Culturally, we believe that great people make great companies and that starting with the customer and working backward moves us forward. Community matters to us on an internal, local and global scale—it’s fundamental to our company’s growth and to the well-being of the world at large. We also value self-awareness, candor, lunch and WiFi. If we match with you, please apply to join us.