Job Description / Skills Required
The Online Merchandising Specialist will focus on planning, developing and executing merchandising campaigns to drive revenue for multiple business channels and across varying platforms. This role owns supply-focused merchandising and so is responsible for detailed knowledge of specific lines of business to ensure growth YoY. This position requires a bias for action, strong communication and problem solving skills, confidence and an ability to self-start.
Essential Areas of Responsibility:
Responsible for planning and executing against a quarterly merchandising plan, including collections, emails, site and mobile assets and more, for the majority of categories in the Local business.
Lead ownership of promo-code and sale campaign impact to the Local business
Partners with the Revenue Management team regularly to:
Ensure merchandising plans are accurately delivering expected outputs
React to business trends with merchandising levers in real time
Align on metric efforts should drive to (GP, GR, NOB, WAPP, etc) based on current needs of business
Works to optimize vertical share of impressions due to seasonality + marketplace demand
Owns working with sales leadership to align on and develop plans to support strategic account partnerships
Manages driving innovation in testing new, creative ways to present our inventory to the consumer through messaging, templates and more
Leads large-scale campaign project management during peak season for vertical, aligning all partnering teams to a common goal
Manages marketing assets through back-end tools across multiple platforms – including site, mobile and email
Works with Marketing teams on promoting merchandising efforts through affiliates, SEO + SEM optimization
Assists in streamlining overall operational processes and tracking best practices
Attributes for Success:
Strong and detailed organization and process skills given the highly visible output of this position
Polished yet scrappy, entrepreneurial, self-starter who can manage multiple projects simultaneously and drive them to completion effectively. Ready for the demands of a high energy, fast-paced company environment.
Strong strategic thinking skills, as well as exceptionally strong communication skills.
Ability to pivot and problem solve quickly
Thrive in dynamic, fast-paced environment
Focus on data-driven decision making
Business Acumen: Knows how businesses work; knowledgeable in current and possible future policies, practices, trends, and information affecting his/her business and organization; knows the competition; is aware of how strategies and tactics work in the marketplace.
Functional/ Technical Skills: Has the functional and technical knowledge and skills to do the job at a high level of accomplishment.
Decision Quality: Makes good decisions (without considering how much time it takes) based upon a mixture of analysis, wisdom, experience, and judgment; most of his/her solutions and suggestions turn out to be correct and accurate when judged over time; sought out by others for advice and solutions.
Bachelor's degree in Business or Marketing or equivalent professional experience
4+ years of relevant experience in E-Commerce, Marketing or Merchandising
Ability to thrive in a fast-paced and rapidly changing high pressure environment
Groupon provides a global marketplace where people can buy just about anything, anywhere, anytime. We’re enabling real-time commerce across an expanding range of categories including local businesses, travel destinations, consumer products, and live or lively events. At the same time, we are providing advertising options and tools that merchants can use to grow and manage their businesses. Culturally, we believe that great people make great companies and that starting with the customer and working backward moves us forward. Community matters to us on an internal, local and global scale—it’s fundamental to our company’s growth and to the well-being of the world at large. We also value self-awareness, candor, lunch and WiFi. If we match with you, please apply to join us.