Artificial Intelligence – The New Merchandising Frontier

Late last week, Reflektion founder and CTO, Amar Chokhawala, was featured on in an article he authored titled, “The Rise of the Super (Smart) Merchandiser.” The full article can be viewed here.

The article explores the increased popularity of artificial intelligence (AI) and machine learning and the opportunities they present today’s retailers – specifically merchandisers – amidst the radically changing digital marketing landscape.

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