eCommerce Peak Season Cometh: Are you prepared to scale?

It’s the peak retail eCommerce season. Are you adequately prepared for scaling up to the deluge of new site visits and the heightened shopper demand for this period? It’s a known fact that shopper behavior changes significantly in peak season due to a combination of various factors: gifting, self-pampering, deal shopping, etc. As a retailer, you want to be prepared. In fact, lack of preparedness can mean a big difference between winning big or just cruising along.