How Google Cloud aims to stay relevant as AWS momentum plows on

Thomas Kurian, CEO Google Cloud Google has long been in the uncharacteristic position of an also-ran in the cloud services market, but it is in equally unfamiliar territory by not being able to brute-force/out-innovate its way to the top. In facing rivals like AWS and Microsoft, Google is in a battle of equals: not just technologically and financially, but in their will to win at virtually all costs.

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