Reflektion uses AI tech to allow businesses to understand and leverage customer intent

Set up by an ex-Google employee, Reflektion’s customer data and insights enable businesses to influence customers at every relevant point of engagement. It may be the time of mobile phones and apps, but business websites are often the primary point for prospective customers to gather information. There are ad-tech companies that track why people visit a particular website and target them with relevant advertising. However, this form of technology is relevant to a media or publishing company.

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